Territory 01
Fairfax West
Centreville · Chantilly · Fair Lakes · Herndon · Reston
385,000+Population base*
1,000+Food-service opportunities*
300+Priority prospects*
Commercial opportunity
Established restaurant districts and major suburban corridors connect independent restaurants, national chains, hotels, shopping centers, international food operators and commercial kitchens.
Priority categories
Fried chicken, Asian, Middle Eastern and seafood restaurants; fast-food operators; hotels; caterers; grocery prepared-food departments and commercial kitchens.
Route advantage
I-66 · Route 28 · Route 50 · Dulles Toll Road · Fairfax County Parkway · Reston Parkway
Expansion pattern
Build concentrated loops around Centreville / Chantilly / Fair Lakes and Herndon / Reston as route density increases.

